Lead the market development strategy for the Infusion (IV dedicated and non-dedicated) categories across the region (APAC, Russia, CIS, LATAM, the Middle East and Africa). This position entails coordinating strategic objectives with each market, promoting growth by integrating pumps, consumables, and digital health solutions (connectivity).
Design and execute a comprehensive market development strategy for the Infusion category in the region
Oversee the Infusion product portfolio, identifying and implementing opportunities for expansion and optimization, with a strong focus on differentiation through sets and connectivity
Identify untapped ("white spot") markets and lead efforts to develop integrated infusion therapies
Define and execute clear positioning and differentiation strategies for the infusion product line
Monitor and analyze market trends, producing reports on market performance to inform strategic decisions
Manage the execution of regional priorities with local adaptation, ensuring successful implementation
Organize regional training sessions for specialists and product managers to enhance expertise in integrated infusion solutions
Your Profile:
Bachelor’s or Master’s Degree in Marketing, Business Administration, Biomedical Engineering or a related field
Minimum of 5 years of experience in marketing or product management within the medical device or healthcare industry, with at least 3 years in a leadership role are preferred
Proven track record of managing regional market strategies, preferably in infusion systems or medical technology
Excellent English language skills (written and spoken), German and additional languages are a plus
Knowledge of healthcare and medical device industry standards, regulations and trends at a regional and international level
Proven ability to drive market share growth, create competitive pricing strategies and manage product positioning in diverse markets
Proficiency in financial analysis, budgeting and P&L management to ensure strong ROI on marketing activities and effective cost control
Excellent communication skills to interact effectively with teams across different cultures, time zones and functional areas
As long as the job ad is online, you can apply quickly and easily.
At Fresenius all job applicants are welcome – regardless of gender, age, origin, nationality, religion, disability, sexual identity and orientation, or any other personal characteristics.
All terms used in this job advertisement to denote persons refer to all genders equally (male, female, diverse).
When it’s not just a job, but your calling. When you have an impact on people’s lives every day. When you can’t imagine doing something else. Then you know it’s Fresenius.